San Cha

Using her Mexican American upbringing, San Cha channels a wave of cultures to beautifully collide in a mix of genres.  As eclectic in sound as she is in emotion and storytelling. At times haunting and full of ache and quickly thereafter an unstoppable dance force.

San Cha first put out her demos under the title Me Demandó in 2016, followed by the cumbia-flavored Capricho del Diablo EP. It was during this time that Red Bull took notice and approached San Cha to participate in Red Bull Music Academy’s Bass Camp at Bonnaroo Music Festival- chosen as one of the up-and-coming producers and musicians from around the country.  Her follow up album was released with much critical acclaim, with Pitchfork ( La Luz de la Esperanza) writing “It’s a work of art that took her entire life to make, the synthesis of years of struggle and growth, a style forged on the ranches of Jalisco and in the queer clubs of San Francisco.”  Since then San Cha has performed at prestigious venues such as The Music Center, The Getty, The Ford Theater, Hauser & Wirth and the Vibiana Cathedral.

By subverting the tropes of popular culture from her Mexican roots to make something new, San Cha has managed to make an impact on the music world, thanks to a highly original sound that encapsulates who she is. With her on-going singles series Processions, San Cha’s essential voice is not only evident, but proves why she is a unique presence in the music industry.  These series of E.P’s will lead to the finale, the grand ceremony. 

San Cha continues the ascent of her trajectory as a multidisciplinary artist through the conclusion of Processions, the release of a new, conceptual audiovisual album, and the 2024 debut of her Tele-Operetta, “Asunción,” a National Performance Network (NPN) Creation & Development Fund Project co-comissioned by Portland Institute for Contemporary Art, Movimiento de arte y Cultura Latino Americana, Performance Space New York, Long Beach Opera, and NPN.